Brand Design Support

National Coal Mining Museum

The National Coal Mining Museum for England is a visitor attraction based at the site of Caphouse Colliery in Overton, West Yorkshire, England. It opened in 1988 as the Yorkshire Mining Museum and was granted national status in 1995. Visitors journey 140m underground and discover 180 years of mining history. Visitors learn about the people and communities at the heart of the industry and uncover how the miner lived at work and play.

The Itch

The National Coal Mining Museum were feeling uninspired by their marketing collateral and were looking to work with a new brand agency.

The Brief

To work closely with the marketing manager to ensure the promotion and positioning of the brand successfully attracts visitors and to raise brand awareness. To produce highly creative and distinctive brand imagery across all marketing communications.

The Outcome

Brandstorm Creatives has built a strong relationship with the National Coal Mining Museum. We took time to fully understand their target audience and the spirit of the museum enabling us to support the museum by providing brand consistency and a strong visual presence across all communications.

The Shout Out

“A delight to work with! Their work is always well considered, striking, and well-liked by us and our customers and considers the spirit as well as the literal parts of a project that ensures expectations are exceeded.“